As an agent, understanding different cultural celebrations helps you connect with families and show sensitivity during planning conversations. Two holidays often linked to honoring the deceased—Halloween and Día de los Muertos—are celebrated very differently and carry unique meanings. By increasing your cultural awareness in funeral planning, you can approach families

As an agent, you’ll work with families from many different cultural and religious backgrounds. Each family brings its own unique traditions, rituals, and expectations — especially when it comes to funeral arrangements. Practicing cultural respect in funeral planning is key to building trust and guiding families through a sensitive and