Solutions For Your Funeral Home’s Future

Partner with Security National Life to Grow Your Funeral Home Business.

We offer powerful tools, expert support, and proven solutions to help funeral homes increase preneed sales, strengthen client relationships, and plan for the future.

Experience You Can Trust
With over 55 years of preneed experience, Security National Life understands the needs of funeral homes like yours.

Solutions that Drive Growth
Our programs are designed to increase leads, boost preneed sales, and strengthen your brand in the community.

Dedicated Local Support
Our team of experienced account executives is ready to provide personalized training, marketing resources, and ongoing support.

Why Partner with Us?

Trusted By Funeral Homes Nationwide

At Security National Life, growth is at the heart of everything we do.
We believe a strong preneed program is essential for a funeral home’s long-term success. By partnering with us, your staff can focus on serving families while our dedicated team of preneed advisors focuses on building your future.

A Success Story: Perches Funeral Home
Perches Funeral Home in El Paso, Texas, is one of many partners who have seen the impact of a strong preneed strategy. With eight locations and a commitment to growth, Perches worked with our team to develop a plan tailored to their needs.

We have partnered with SNL for almost 20 years, and during that time we have built incredibly strong sales teams at each location to better serve our communities. We have a very collaborative relationship with Security National. Our funeral home supports the local SNL team with marketing and outreach, helping them reach more families. I would highly recommend Security National as a partner.
Salvador Perches
Owner and Funeral Director

Perches Funeral Home | 5 Year Snapshot

137% Increase in policy service value

Our preneed strategy has helped Perches Funeral Home significantly increase both the volume and value of their preneed sales. In the past five years, the average face value of their preplanned funerals has more than doubled. By prioritizing preplanning, they’re able to offer families the opportunity to choose more comprehensive, higher-value services—options that might not be possible at the time of need.

Solutions for Your Funeral Home

Every funeral home has unique goals—and we’re here to help you reach yours. Whether you’re aiming for rapid growth or long-term stability, Security National Life builds customized preneed strategies to match your vision.

You choose the priorities—growth, commissions, product mix—and we’ll deliver the tools and support to get you there. From hiring and training your preneed agents to launching marketing and lead-generation campaigns, we’ll help you reach more families in your community.

And you’re never alone in the process. Our experienced home office and sales teams are just a call away, ready to support you every step of the way with fast, personalized service.

We get to know you and your business. Our first step in creating your preneed program is learning more about your unique needs.
Custom Plans Just for your funeral home. From commissions to growth, find the perfect mix for your funeral home's future.
Proactive Sales Teams. Whether your preneed goals require a single salesperson or a large sales team, we can help you build the team you need.
Best in class support. Our home office and sales management teams ensure you and your agents have the support you need to thrive.

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