Building Relationships to Create Sales

As an experienced final expense insurance agent once said to me when I was just starting out, this industry is not something that “sells itself.” End of life insurance is not sexy, it’s not fun or enticing, it’s not trendy. However, as those of us who sell preneed and final […]

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Holiday Sales (and how to get ‘em)

This month marks the start of the holidays. ‘Tis the season for stress and overspending (as well as joy and charity and all the rest, I suppose). When the holidays begin, preneed insurance agents and final expense insurance agents find their sales numbers going down. Avoid the downhill trend by […]

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Got the Working from Home Blues?

4 Tips from Home-bound Workers to Refocus your Routine When working from home, it really can be the small things that get you stuck in a rut. The devil is in the details, as they say, and that couldn’t be more true for final expense insurance agents or anyone else […]

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Share your “Why” with your Clients

You probably have a list of reasons why you got into this business, and we’ve heard them all before—to capitalize on the multitude of baby boomers, to work your way up to become your own boss, to learn more about the complicated insurance world, and the list goes on. Selling […]

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Embrace Your Clients’ Emotions

Selling preneed insurance is not just a logical decision, it’s an emotional one. Channel your client’s emotions to assist your agenda. As preneed insurance agents, we all know that getting clients to plan for their death can be an emotional experience. I’ve personally trained new preneed insurance agents who cringe […]

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The Largest Sales Contest of the Year is Quickly Approaching

Every year in the fall, Security National Life Insurance Company celebrates our founding. For more than fifty years, SNL has supported agents to do what they love with the increased professionalism that a group like this provides. Way back in 1966, George Quist and the agents of his company were […]

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A Perfect Referral Program

The art of a perfect referral program is not something with which to mess around. As a preneed insurance agent or final expense insurance agent, you need to build a solid referral program if you want your clientele to replenish itself. Make your efforts mean more than just one client […]

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3 Reasons Why New Insurance Agents Fail

New preneed and final expense insurance agents are up against a lot when they start in this field. We at SNL have years of experience supporting new insurance agents while they establish themselves and get the hang of things. So let’s take a look at the top 3 reasons why […]

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Common Social Media Mistakes

…made by funeral homes and life insurance agents alike Every business in the twenty-first century needs to use social media to connect to potential clients and community members. Social media is a tricky game that takes experience to play well. After years of trial and error, we’ve compiled a list of […]

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