Digital Marketing to Fill your Lead Pipeline Early

Use the powerful resources available at your fingertips to load up on leads early in the year. Preneed agents who make a concrete marketing strategy using digital marketing as one lead-generating aspect find more success than those not willing to utilize technological platforms. Funeral homes are not exempt from the […]

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Funerals During the Covid-19 Pandemic

The global pandemic that began just over a year ago has vastly changed many aspects of our daily lives. One of the most-affected elements of society is our ability to gather together in groups, as many counties and states have deemed large gatherings too unsafe to sanction during this time. […]

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Plan a Service that Stands Out

Whether you’re planning your own funeral program for some time in the future, or putting it together as best you can for a recently passed loved one, the actual service can be a difficult element to plan. How “traditional” should you go? How many is too many speakers? Are slideshows […]

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Social Security Death Benefit: What is NOT Covered

Once we’re retired, many of us depend on Social Security benefits every month to get by. That’s what this program was designed for back in 1935, when its inception was to reduce the percentage of senior citizens living in poverty. As part of the Social Security program there is something […]

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Utah Becomes the 16th State to Legalize “Water Cremation”

The year 2015 was monumental in the funeral industry because it marked the first year that cremation become more commonly chosen then burial in the United States. As of May, 2018, Utah is now the 16th state to make legal a fairly new cremation process called “alkaline hydrolysis.” The bill […]

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SNL Funeral Home Partner: Morales Funeral Home

Morales Funeral Home is a trusted preneed partner with Security National Life. Today, we’d like to take a moment to highlight their services and talk about how Security National Life has changed their preneed business. Below is a brief interview with the funeral home’s Operations Manager, Joe L. Morales: When […]

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Dressing For Success in the Funeral Industry

In a world where CEO’s are beginning to conduct business in T-shirts, it is important to make a positive impression. Especially in Pre-Need and Final Expense sales where professionalism and trust are top priority, your appearance can make the difference in the close. Keep reading for helpful tips on what […]

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Correcting Your Mistakes in the Funeral Industry

How to avoid common mistakes with your funeral home as a funeral director. We all make mistakes in our personal lives, love lives, and at work. It doesn’t matter how many times I’ve done something, every once in a while, I’ll slip up without even realizing my mistake. I’ve been […]

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Honoring Funeral Professionals

Honoring funeral professionals on Labor Day In honor of Labor Day, we dedicate this post to all funeral professionals who spend their lives serving the community and positively impacting families. We are grateful for your hard work and passion for this industry, and we give you all the kudos for […]

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How NOT to Respond To Negative Reviews

Responding to negative reviews online. As a funeral home, it’s important that you encourage your clients to review your services online. We recommend review incentives, Facebook profiles, and updated Google photos & hours. However, this wonderful internet tool also provides an anonymous platform for ranting and raving and disgruntled, complain-y […]

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