I have always been amazed at the number of salespeople who sell something that they are not 100% sold on. At one point in my career, I was one of them-and I can tell you it is both miserable and unproductive.

I have always been amazed at the number of salespeople who sell something that they are not 100% sold on. At one point in my career, I was one of them-and I can tell you it is both miserable and unproductive.

You cannot effectively sell without confidence in both yourself and your product. How do you really feel about pre-need? Have you experienced an at-need conference with a family who has to start from scratch with the literally hundreds of personal, financial, and emotional decisions that need to be made? Conversely, have you experienced an at-need conference with a family who preplanned and prefunded where everything is decided and paid for? They are two completely different experiences. If you have not experienced both, do yourself a favor and ask your nearest funeral director about it.

Ask yourself what it is that you really sell. Insurance? Or do you sell peace of mind, stress relief, security, and love of family? Get to know what your product really does for the buyer and have full confidence that you are making a difference. Remember: “no customer is sold until the salesperson is sold.”

[frame_left]“There are no limitations to the mind except those we acknowledge.”
                                                              -Napoleon Hill[/frame_left]

Share the Post:

Related Posts

The Fortune is in the Follow-Up: Organization and Consistency

How often have you lost a potential lead simply because life got busy and the thread was dropped?  Your calendar isn’t just a tool; it’s your reputation. Keeping an organized calendar ensures that timely follow-ups, meetings, and deadlines are met, which builds a foundation of trust before a policy is even signed. keep

Read More

The Psychology and Practice of Success

Why do some agents find it effortless to guide a client to a “yes” while others struggle with the final step? Understanding the transition from conversation to commitment is a blend of science and timing. By applying insights from behavioral economics, like the “choice overload” theory or the “power of defaults”, you can

Read More