Dressing For Success in the Funeral Industry

In a world where CEO’s are beginning to conduct business in T-shirts, it is important to make a positive impression. Especially in Pre-Need and Final Expense sales where professionalism and trust are top priority, your appearance can make the difference in the close. Keep reading for helpful tips on what […]

Continue Reading

Correcting Your Mistakes in the Funeral Industry

How to avoid common mistakes with your funeral home as a funeral director. We all make mistakes in our personal lives, love lives, and at work. It doesn’t matter how many times I’ve done something, every once in a while, I’ll slip up without even realizing my mistake. I’ve been […]

Continue Reading

Honoring Funeral Professionals

Honoring funeral professionals on Labor Day In honor of Labor Day, we dedicate this post to all funeral professionals who spend their lives serving the community and positively impacting families. We are grateful for your hard work and passion for this industry, and we give you all the kudos for […]

Continue Reading

How NOT to Respond To Negative Reviews

Responding to negative reviews online. As a funeral home, it’s important that you encourage your clients to review your services online. We recommend review incentives, Facebook profiles, and updated Google photos & hours. However, this wonderful internet tool also provides an anonymous platform for ranting and raving and disgruntled, complain-y […]

Continue Reading

Shifting Attitudes of the Public: Funeral Costs

I had a conversation with a colleague of mine who I would consider a well-informed and responsible “millennial.” He asked me how much the average funeral costs, and when I told him the answer (about $7,300), he scoffed and replied, “For what? What do you get for that money?” This […]

Continue Reading

Industry Spotlight: C&J Financial

Are you tired of waiting weeks or months to receive payment from insurance companies for your goods and services? Our industry spotlight and sister company, C&J Financial, exists to solve that problem. C&J’s Fast Funding Insurance Assignment program eliminates the hassle and cash flow delay associated with insurance assignments by […]

Continue Reading

Community Outreach Ideas for Funeral Homes

We’ve gotten requests ever since our “Become a Part of the Community” post from October of 2016 (you can read that here) for more ideas on how to reach out to the community as a means of advertising as well as a gesture of camaraderie. Community outreach can be a […]

Continue Reading

Green Burial: Why Some People Are Turning Away from Embalming

There’s been a lot of buzz in recent years about green burials and their consideration for the environment. As hot-button issues like climate change and water filtration permeate the news, some are turning to funeral homes and asking, “What are you doing to help?” First, what is the harm? According […]

Continue Reading